The past week spilled a lot of blood on the trading charts. With every crypto marked in red, the prodigy token is on the path to recourse. We are talking about the BAT or Basic Attention Token. BAT is the native token of the Brave Browser that blocks ads and rewards viewers with BAT tokens for watching ads. In this way, BAT is helping in monetizing the user data and activities they do on browsers.  

In the last few weeks ever since thanksgiving, BAT has outperformed its peers. The token has swung from $1 to $1.86 in just a few days. Voicing on social media like Twitter and Telegram appeared to be the main reason. Even the meme crowd appears enchanted by the BAT token. All those Dogecoin enthusiasts sync in deep with the BAT token. They are eager to buy the dip and make good returns. 

On top of this, the news that Brave will work with Solana Labs has spread optimism about the token. As users want a fast browser with a top speed. Using the Solano blockchain, Brave will pave the way for the same. At the same time, fast transactions will allow more crowds to flock to the Brave browser. This would lead to mass demand for BAT tokens driving its prices. It is a simple game of maths: demand & supply. As a result, people want to hoard as much BAT as they can. 

In the crypto space, tokens with popularity and use-cases dominate the market. BAT is the perfect blend of both. The token is quite popular in the US, UK, and Canada. These regions are the heart of marketing. On the BAT ecosystem, more than 2500 campaigns are live at the time of writing. With more than 30 million active users and over 368,000 unique wallets, BAT is certain to explode.

In the crowd of over 13,000 cryptocurrencies live at the moment, only a few stand battle-tested. Bitcoin is the leader of them all, BAT follows the lead. It is among the top 100 cryptocurrencies with a strong use case. With a track record to revolutionize the advertising sector, BAT has the potential to become the next moonshot. So far it has 30 million active users and over 100 million downloads.  

BAT is riding high on collaborations and partnerships. At present, BAT is tied up with eToro, Nexo, Purple, Upland, and BlockFi. These are some of the big names in the industry. Partnership with them builds a strong reputation. As a result, BAT could see a significant upswing in its prices. 

Presently users want to have full control over their data. With the help of the Brave browser, they can get that while using the Internet. Such a solution is revolutionary in its own way. As a result, the buying spree has gone rampant around the BAT token. 

An average person watches 5,000 ads daily. This ad viewing is not an option but a compulsion. Courtesy to Google Analytics that indexes 70% of global websites. So, in case you look surprised to see an ad about a product you have long been thinking about, Google knows it. Double Click, an ad-serving system bugged 50% of websites for creating this effect. That’s irritating, isn’t it? But now, we have a solution. Users can look beyond Chrome, Safari, and Mozilla for a premium browsing experience. We are talking about the Brave Browser. Available across multiple platforms, the Brave Browser is fast, convenient, and ad-free. Here's everything you need to know about the BAT Browser and the BAT crypto.

Brave Browser uses Chromium, a Google-sponsored, free, and open-source web browser. Despite this fact, Brave is 3X faster than Chrome with better privacy and 35% lesser battery usage. On Brave Browser, users have the discretion to ask ad sponsors to pay them in BAT tokens for ad viewing. 

Brave browser uses a technology known as Shield. The shield feature of Brave fights malware to mull tracking. In this way, it keeps the information of users safe and secure. Brave also introduces ad-blocking, fingerprint prevention, cookie control, and block scripts. Thus protecting users' data and preventing misuse of the information.

Not all ads are bad. 52% of the brand discovery happens on social feeds. So, there's a good chance that users can explore some of the best products. Hence, de-incentivizing ad creators' efforts might put them away from the market. That's where Brave Rewards come into the picture. Users on the Brave browser can see ads of their choice and pay their creators. Viewers get 70% of ad revenue in BAT tokens as Brave rewards. They can distribute their rewards as per their will. Thus, making the ecosystem sustainable for creators and viewers.

BAT hasn't shown a significant leap in the last year. If you are wishful of diversifying your portfolio, you can add it. But if you are completely banking on BAT, it might not be wise. You can look at the chart for the last year to make a decision.