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Binance announces support for Frontier (FRONT) token swap and rebranding to Self Chain (SLF), affecting trading pairs and futures contracts. (Read More)
Binance announces support for the Render (RNDR) token swap and rebranding to Render (RENDER), delisting and reintroducing trading pairs on specified dates. (Read More)
CoinSharesInternational Limited, a leading digital asset investment company, hasannounced the rebranding of its long-standing crypto ETP brand, XBT Provider,to "CoinShares XBT Provider." This move aligns with the company'sgroup strategy and sets the stage for expansion in the second half of 2024.
CoinShares Doubles Down onNordic Market with XBT Provider Rebrand
Since itsinception in 2015, CoinShares XBT Provider has been a pioneer in the crypto ETPspace, offering the world's first Bitcoin and Ethereum-based exchange-tradedproducts. With current assets under management (AUM) of $3.4 billion, thecompany has established itself as a trusted choice for Nordic investors seekingregulated crypto exposure.
As part ofits growth strategy, CoinShares is actively exploring new opportunitiestailored specifically for the Nordic market. Townsend Lansing, Head of Product at CoinShares, commentedon the potential for a new suite of next-generation products in the region.
OurCoinShares XBT Provider ETPs have delivered exposure to BTC and ETH for nearlya decade, he added.
What are the differences between Spot #Bitcoin ETFs and Physical Bitcoin ETPs? As the term 'ETF' has becomes more widely used by crypto investors around the world, it's time to take stock. Read more: https://t.co/YzFdXmO8zR pic.twitter.com/jC0VXXg983
CoinShares (@CoinSharesCo) June 12, 2024CoinShares'decision to concentrate on the Nordic market follows a period of significantgrowth and expansion for the company. The firm recently reported its mostsuccessful financial quarter to date and finalized thepurchase of Valkyrie Funds, a US-based investment company. Thisstrategic acquisition has considerably enhanced CoinShares' internationalreach and strengthened its ability to operate effectively in key marketsworldwide.
AcrossEurope and the US, we are seeing increased demand for crypto exposure viaregulated products as investors consider the potential benefits of includingdigital assets as part of their overall portfolio, commented Frank Spiteri,Head of Asset Management at CoinShares.
Spiteriadded that the current rebrand is the start of an exciting new chapter for CoinSharesNordic operations.
This isn'tthe only recent rebranding within the cryptocurrency sector. Less than twomonths ago, CoinW Exchange, a well-known entity in the digital asset tradingsphere, marked its sixth anniversary with significant changes. Based in Dubai,the exchange launched a rebranding campaign, which coincided withthe introduction of its Proprietary Trading (Prop Trading) product.
Two weeksprior, Okcoin Europe Ltd. took a decisive step to strengthen its position inEurope by changing its brand to OKX and naming Erald Ghoos as the new EuropeanGeneral Manager.
This article was written by Damian Chmiel at www.financemagnates.com.
A Rabbit spokesperson claimed that the Gama team was forthright with the open sourcing of the project and that the allegation was false.
In astrategic move to bolster its European presence, Okcoin Europe Ltd. hasrebranded to OKX and appointed Erald Ghoos as the new European General Manager. Aspart of this rebranding, OKX aims to unify its brand worldwide.
OKX Expands EuropeanPresence
OKX is one of the biggest crypto exchanges globally trusted with over 50 million users worldwide, The company has been operating in Europe since 2021, holding acrypto service provider registration with De Nederlandsche Bank and avirtual financial asset service provider license in Malta.
As part ofits expansion plans, OKX is beta-testing its platform in theNetherlands, with an official launch on the horizon. The company is seekinguser feedback during this phase to optimize performance and tailor itsofferings to the local market.
Europe ishome to many diverse and growing communities of crypto users, some of whom haveyet to be introduced to OKX and what we stand for, Hong Fang, the President ofOKX, commented. Our mission over the coming months and years is to buildlocally, including in important markets such as the Netherlands."
According to the Finance Magnates Intelligence report, OKX is the fourth largest exchange in terms of spot volumes, which grew by nearly 130% in March compared to February, reaching a value was $171 billion. It closely trails ByBit, which holds the third position by only a few percentage points.
Crypto Exchange AppointsErald Ghoos as Europe GM
EraldGhoos, the newly appointed Europe General Manager, brings extensive experienceto his role, having previously served as the General Manager of Okcoin Europe.Under his leadership, OKX aims to establish local teams that drive thecompany's global strategy, ensuring a personalized experience for its diverseuser base.
Throughthe rebrand, we aim to offer an even better customer experience for our usersin Europe, Ghoss commented on the official OKX blog post.In the coming months and years, we look forward to better serving the Europeancrypto community and enhancing our offerings to meet local needs.
There's been a lot of activity at OKX recently, at least regarding geographical moves. At the end of March, the exchange closed its branch in India, citing "local regulations," but expanded its operations in other jurisdictions. That same month, it joined the increasingly long list of companies that have obtained the Monetary Authority of Singapore (MAS) Major Payment Institution (MPI) license. OKX SG, the exchange's local subsidiary, acquired the MPI from MAS.
The authorization will allow it to provide payment services and digital payment token services. A month and a half ago, the platform introduced OKX.TR, its version targeted at traders from Turkey, offering them trading in cryptocurrency pairs against the Turkish lira.
This article was written by Damian Chmiel at www.financemagnates.com.
Cryptocurrencies are a dynamically changing market, which also applies to companies operating directly within it. Bitget, one of the popular digital asset exchanges, has decided to rebrand, aiming to reflect better the pace of ongoing changes, including those in its offerings. Therefore, it has unveiled a new logo and vision for further development, built around the 'Trade smarter' slogan.
According to the press release viewed by Finance Magnates, this is supposed to reflect Bitget's commitment to providing users with "intuitive, secure, and efficient tools for a more manageable financial future."
Bitget Announces Rebranding, Presents New Logo
The upcoming tools from Bitget, powered by artificial intelligence, alongside copy trading features, have resulted in the need to change the company's existing vision. Due to the new offerings, the company aims to cause a paradigm shift in the sector, crafting a mutually beneficial environment for diverse categories of traders.
Bitget also plans a transformation of its visual identity to simplify and streamline the trading process. The reimagined aesthetic will adopt a 'subtractive' method, which will first affect the 'tails' in the platform's arrow logo. This visual simplification is intended to guide users in finding a trading path that aligns with their financial aspirations. Bitget's mobile and desktop interfaces are set to undergo a complete redesign within the next six months.
"Bitget's 5-year journey has been a testament to our continuous technological transformation, and I am proud of the progress the platform has achieved since 2018," Gracy Chen, the Managing Director of Bitget, commented on the rebranding.
The company's recent moves form part of its 'Trade smarter' ethos. Bitget tries to maintain high transparency and user security standards by publishing monthly audits of the status of its reserves, with the 'Proof of Reserves' reaching 223% in July. Furthermore, the User Protection Fund has surpassed $300 million in stored value.
— Bitget (@bitgetglobal) July 24, 2023The platform has recently celebrated reaching the 20 million users milestone, having integrated with Bitget Wallet (formerly Bitkeep). Since its inception in 2018, Bitget has welcomed over 110,000 strategy-sharing traders. The introduction of copy trading has significantly attracted 29,700 new traders, leading to profits north of $74 million.
"Today, as we unveil our new brand identity, vision and visuals, we reaffirm our dedication to shaping a smarter digital future," Chen added.
Bitget Joins Dubai Crypto Push
The Middle East is openly voicing its ambition to become a prominent cryptocurrency hub, spearheaded by crypto-friendly nations like the United Arab Emirates (UAE) and Bahrain. This growing interest has led to an influx of exchanges entering the local market, with Bitget being the latest addition.
Bitget has taken the initiative to commence its operations in the heart of Dubai, where it has recruited 60 new employees to fill various mid and back-office positions.
It is worth noting that Bitget is not alone in its decision to establish a physical presence and launch operations in the UAE. Just a month ago, another cryptocurrency exchange, Bybit, disclosed its acquisition of local licenses in Dubai for operating in digital assets. Prior to that, Bybit had already relocated its global headquarters to this dynamic emirate.
This article was written by Damian Chmiel at www.financemagnates.com.<p> Huobi, a major <a href="https://www.financemagnates.com/terms/c/cryptocurrency-exchange/" target="_blank" id="601e2e5f-0c28-4253-9ad4-5e6b251ba2fa_1" class="terms__main-term">cryptocurrency exchange</a> founded in China, has launched and refreshed its brand and changed its name from 'Huobi Global' to 'Huobi'. According to Wednesday's press release, the newest branding strategy unites with the global expansion plans and the recent acquisition by About Capital, a Hong Kong-based buyout fund.</p><p class="MsoNormal">The name <a href="https://www.financemagnates.com/tag/huobi/">Huobi</a> originates from two Chinese characters representing 'perpetual vitality' and 'determination to win'. The name is meant to reflect the platform's desire to return to the ranks of the three most prominent cryptocurrency exchanges in China and provide professional cryptocurrency management services.</p><p class="MsoNormal">"Huobi will keep focusing on creating cutting-edge assets and supporting assets with strong market potential, as well as empowering communities built on projects. In keeping with the spirit of using science and technology for good, Huobi will strive to build a safer and more stable environment for users to participate in early-stage quality projects," Huobi commented in a press release.</p><p class="MsoNormal">The Chinese cryptocurrency platform wants to start its global expansion by establishing its new branch in the Caribbeans, utilizing local laws supporting the crypto expansion and the common use of the English language. </p><p class="MsoNormal">At the same time, Huobi intends to strengthen its investments in Europe and Southeast Asia, aiming to offer new solutions and products to its existing user base. The exchange intends to explore mergers and acquisitions and recruit global talent from the cryptocurrency and <a href="https://www.financemagnates.com/terms/b/blockchain/" target="_blank" id="be18ed01-45fc-4044-b447-06802a10dbcd_1" class="terms__secondary-term">blockchain</a> industries to accelerate its growth.</p><p class="MsoNormal">Huobi Moves Around the World</p><p class="MsoNormal">One of the oldest crypto exchanges, established back in 2013, began global moves a long time before the current rebranding. In May 2022, <a href="https://www.financemagnates.com/cryptocurrency/news/huobi-global-acquires-bitex-expands-presence-in-latin-america/">Huobi acquired Bitex</a>, a crypto exchange with a strong presence in Argentina, Chile, Paraguay and Uruguay, to enhance its business in the Latin America region. LATAM is currently one of the fastest-growing digital asset regions in the world, remaining in the top 5 in terms of cryptocurrency adoption.</p><p class="MsoNormal">Four months later, <a href="https://www.financemagnates.com/cryptocurrency/regulation/huobi-gains-regulatory-approval-in-the-british-virgin-islands/">Huobi gained regulatory approval</a> from the Financial Services Commission (FSC) for the British Virgin Islands. The authorization was granted to Huobi's local branch, Brtuomi Worldwide Limited (BWL). The new license will enable Huobi to start derivatives and spot crypto trading in new jurisdictions.</p><p class="MsoNormal">However, the last few months have not proved to be totally trouble-free. In June, <a href="https://www.financemagnates.com/cryptocurrency/news/huobi-to-shut-down-thai-operations-in-july/">Huobi informed the public about shutting down its operations in Thailand</a> due to the cancellation of its local license after the digital asset services provider failed to fix system issues despite several extensions.</p> This article was written by Damian Chmiel at www.financemagnates.com.
With the evolution of the Ethereum roadmap, ETH 2.0 has emerged as an inaccurate representation, and this has necessitated its rebranding so that a broader audience can comprehend its content. (Read More)
Injective (INJ)announces a new brand identity, marking a significant evolution as it defines its future direction. The rebranding aligns with recent achievements and sets the stage for upcoming initiatives. (Read More)
Binance has finalized the rebranding of Kaia (KLAY) to Kaia (KAIA), with deposits and withdrawals now available. Spot trading for KAIA/USDT has also been initiated. (Read More)
Matrixport introduces its new slogan, Invest and Earn Crypto, highlighting its commitment to providing comprehensive crypto financial services and enhancing user experience globally. (Read More)
After five years since its inception and attracting 10 million users from nearly 170 countries, the popular multi-chain non-custodial crypto wallet, BitKeep, has changed its name to Bitget Wallet. The decision comes in the wake of Bitget acquiring BitKeep and infusing it with a $30 million capital boost earlier in March.
BitKeep Rebrands to Bitget Wallet
BitKeep joined the Bitget cryptocurrency exchange product family in March. At the same time, the platform announced the launch of the Web3 Fund worth $100 million, aimed at supporting the cryptocurrency ecosystem. Five months after acquiring the crypto wallet, the exchange rebranded it.
However, the name change is not everything. Along with it, Bitget introduced a new service, Bitget Swap, offering intelligent DEX aggregation from over 100 DEXs. This ensures users access to optimal prices due to its best-in-class liquidity. Bitget Swap offers a spectrum of trading pairs across 20 chains and provides precise market data. In addition, there are diverse trading modes, such as limit orders and leveraged contracts.
Furthermore, this feature enhances the user's interaction with other product elements on the platform, like token management, NFT Market, DApp Browser, and Launchpad, eliminating the need for external platforms. The exchange also announced a refresh of the user interface.
"This transformation marks a significant milestone for BitKeep as we embrace the future of Web3 trading," commented Moka Han, the COO of BitKeep. "With Bitget's support, we are poised to become the ultimate trading wallet, empowering users with faster transactions, unmatched DEX aggregation, and seamless cross-chain convenience."
Marking the rebranding, Bitget Wallet unveiled a new logo symbolizing its dedication to transforming the Web3 trading landscape in collaboration with Bitget Exchange. The exchange also showcased a new logo last month and announced a revamp of its mobile applications.
Bitget Joins Crypto Dubai Push
The Middle East is openly showcasing its ambitions to be at the forefront of the crypto revolution, with countries such as the United Arab Emirates (UAE) and Bahrain taking the lead. This move has attracted many exchanges, with Bitget being the newest entrant. The firm has kickstarted its presence in downtown Dubai, bringing 60 new hires on board for middle and back-office positions.
MENA's crypto uptake data reveals it as the most rapidly growing region in the digital currency sphere, representing 9.2% of global transactions in 2021-2022. The UAE's commitment is unmistakable, with an astounding 400% increase in crypto-oriented businesses in just two years, consequently propelling the global digital asset market by as much as 10%.
Bitget is not alone in spotting the potential of the UAE. Bybit, another digital currency exchange, recently secured licenses in Dubai to dive into the digital asset scene. Similarly, OKX secured an MVP Preparatory license from the Dubai Virtual Assets Regulatory Authority (VARA). Like Bitget, OKX is set on expanding its workforce in the region.
A recent study by Bitget highlights the enthusiasm of Generation Z in the crypto realm. They emerge as the dominant force behind the crypto and social trading boom, making up 44% of all copy trading participants.
This article was written by Damian Chmiel at www.financemagnates.com.
Tech investor Elon Musk said that his social media platform X, formerly Twitter, will never launch its own cryptocurrency token. He made the statement in response to a post by a user of the networking service warning about fake coin projects exploiting Musk’s name and that of the platform. Elon Musk Categorically Rejects Notion of [...]
The post X Will ‘Never’ Launch a Crypto Token, Says Musk appeared first on Crypto Breaking News.
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