Nissan Expands Web3 Efforts with Trademarks and Metaverse Auto Sales

Nissan has filed four new Web3-related trademarks in the US and is experimenting with auto sales in the metaverse in Japan. The trademarks cover its Infiniti, Nismo, and Nissan brands and include plans for virtual goods and a nonfungible token (NFT) marketplace. Nissan Japan is conducting a three-month "demonstration experiment" of its virtual store "Nissan Hype Lab," allowing customers to "study, consult, test drive and purchase Nissan vehicles" while in the metaverse. The company's moves are in line with other car manufacturers, including General Motors and Ford, who have also been actively filing trademark applications for Web3, crypto, NFTs, and the metaverse. (Read More)

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Nissan files 4 new web3 trademarks, trials sales in the metaverse

Nissan has recently filed four new Web3 trademarks for its Infiniti, Nismo and Nissan brands.

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Nissan Enters Web 3.0 in Collaboration with Animoca’s Grease Monkey Games

Animoca Brands' Grease Monkey Games flagship motorsport title, Torque Drift 2, will launch playable Car NFTs officially licensed by Nissan.

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Nissan and Toyota Enter the Metaverse in Grand Style

Japanese auto giants Nissan and Toyota have entered the metaverse, aiming at occupying a bigger proportion of the vehicles market. (Read More)

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Japanese Cars in the Metaverse: Toyota and Nissan Go Virtual

Toyota and Nissan plan to offer new virtual experiences, including virtual events and virtual customer support offices for clients. 

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